about GB | contact | GB news | 中文

Scientific equipment, reagent, and consumable manufacturers have been active in China since R&D budgets have allowed for foreign purchases. Most distribute their products through an opaque, fragmented distribution industry to China's academic institutions, institutes, and industrial enterprises. However, as the market increases, and so with it competition, manufacturers face new opportunities and challenges. New forces are at work in the industry - intense competition and change within distribution, the emergence of bidding for end-to-end solutions, the allowance of direct selling, and the rise of local manufacturers. These forces and others are impacting the strategies of foreign manufacturers, who increasingly are opening offices in China, and in some cases, moving their Asian headquarters to Shanghai.

	US and European manufacturers are now : ● Their distributors in Chinese in light of changing conditions in that industry ● Setting up manufacturing facilities to reduce cost ● Developing their China strategy in light of WTO, direct sales ability, and increased local competition Local manufactures are now : ● Producing consumables, reagents, and equipment ● Gaining market share on foreing brands ● Providing OEM services for foreign mfg

In order to gain market share and realize the cost benefits that China can offer, manufacturrs must carefully plan and prioritize their activities in China. From the selection of distributors to technical support, to the establishment of a factory to manufacture for world markets, companies must weigh the opportunities and the risks. In China, the risks take form in the lack of information, in the lack of trusted relationships, and in the operations within a foreign culture.

Success in China depends upon trusted local partners who understand your business and science, can bridge cultures, have a distinct sense of strategy and interests, have a network with local companies and the government, and focus on important measures of success.

GB's services for manufacturers
GB is the only foreign professional services firm focused on bio-business in China. Our industry expertise ranges across biotechnology, pharmaceuticals, healthcare and chemicals. Our experience includes research and development, strategic planning, development, and execution, outsourcing management, and 'on the ground' services. We can bring unique value to your firm because of our:

Primary focus on businesses that are impacted in some way by biotechnology

Proprietary information flow from an exclusive database and network built over years on the ground in China

Unique service mix and ability to develop and help implement strategy

Understanding of Chinese and Western culture, strategy, business practice, and science

GB provides the following services to its manufacturer clients:

Why GB:

Industry focus

Local presence, depth of knowledge and experience

Trusted solution provider with network

Ability to align our incentives with interests of clients

To find out more about our ability to work with your firm, please contact info@generalbiologic.com.